You’re going to use Google+ and like it is a post from Bob Hazlett, a digital marketer who writes at One Half Amazing!

My wife and I have one rule: If someone offers you $6 billion, you take it.

Never turn down $6 billion is a post from Bob Hazlett, a digital marketer who writes at One Half Amazing!

Ex: [~inexpensive] also matches “cheap,” “affordable,” and “low cost.”

Ex: [~walk] also matches “walkers” and “walking.”

via StackExchange

Google Hack: Put a little tilde in it is a post from Bob Hazlett, a digital marketer who writes at One Half Amazing!

• Replies and More – Adds a drop down next to share with additional sharing options like Twitter, Facebook and Email. The extension also allows you to easily reply to the author and mention other users in your comments. Also try Extended Share.
• Comment Toggle – Hides any comments to posts within your stream and makes them available when you actually want to see them.
• Move 2 Picasa – Exports all most of your Facebook albums/photos to Picasa. I’ve had hit and miss success with this app, so just be aware of that going in. Start Google Plus is an alternative that I’ve used, but takes a little time to move a large amount of photos over.
• Start G+ - Automatically post to Facebook and Twitter when you share something on Google+.  Additionally, it puts your Facebook and Twitter streams inside your Google+ feed. The only downside is that you cannot reply to or like a Facebook or Twitter post within Google+.  This extension is far from perfect, but it will do until Google adds these features.

6 Google+ extensions to enhance your experience and up your geekiness is a post from Bob Hazlett, a digital marketer who writes at One Half Amazing!

Blogger takes on Tumblr is a post from Bob Hazlett, a digital marketer who writes at One Half Amazing!

5 or 6 billion reasons why Google loves Groupon is a post from Bob Hazlett, a digital marketer who writes at One Half Amazing!

I’m still trying to get a grasp on the impact that these instant results will have on both the consumer and advertisers, but I do think 2 big things will happen because of it.

• There will be greater emphasis on the very first result.  Since users will narrow down their searches within the search box, they’ll rely more heavily on the first result.  This could suck if your business isn’t #1.
• Google predicts the ads it shows based on what it anticipates your search to be, but doesn’t officially serve the impression until you actually land on that particular query.  For advertisers, you’ll get a more qualified user even though your number of impressions may decrease.  This is good.  Less waste for the advertiser.

What impacts do you think will come of Google Instant?  Tell me in the comments below.

Google Instant and what it means to your business is a post from Bob Hazlett, a digital marketer who writes at One Half Amazing!

Infographic by PPC Blog

How Does Google Work? is a post from Bob Hazlett, a digital marketer who writes at One Half Amazing!

Well, I guess the test was successful, because Google is now releasing the feature to all Adwords users.  In fact, they’re even reporting the advertisers are boosting their click-thru rates upwards of 30%!

Ad Sitelinks is available on the campaign level, so  before you turn it on you’ll want to make sure that the additional sitelinks you create are releavant to any ad in that particular campaign.  When a user’s search matches a keyword in your Ad Sitelinks campaign, Google will decide if your ad is up to snuff (ads with the highest quality score are most likely to contain sitelinks) to show Ad Sitelinks and whether to show the two-line or the one-line format.

To turn on Ad Sitelinks, shimmy on down to the Campaign Settings tab in your Adwords account.  Once you’re there, go to the “Show additional links to my site” section under “Ad extensions.”  All clicks are charged the same rate, regardless of which of the Sitelinks are clicked, but you may want to make sure you increase your budget a little in case you experience the same success as the beta testers.

Got questions or want to find out more? Check out the FAQ on Ad Sitelinks.

New Feature: Google Ad Sitelinks Boosts Click Thru Rate 30% is a post from Bob Hazlett, a digital marketer who writes at One Half Amazing!

Question Of The Day is a post from Bob Hazlett, a digital marketer who writes at One Half Amazing!