“Technology is dominated by two types of people: those who understand what they do not manage, and those who manage what they do not understand.”
Thanks Kenny!
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From the category archives:
Quick Thoughts
It’s easy to create a Facebook page or get people to join your network, but how do you make the web as a whole more social?
Changing the way your small team works and communicates doesn’t take much effort. Changing the way the entire organization shares ideas, collaborates and communicates is a big movement.
If you know a few easy tricks, its easy to write for search engines, but how do you write and create unique content that people seek out and instantly recognize?
Anyone can create a product or services that people will buy, but how do you move to products that people seek out, talk about and want to become a part of?
I could go on and on. The point is – the stuff on the top is easy and most people and businesses are willing to stop there. Take off the blinders, get your hands dirty and dig deeper. The payoff is much greater than the work required.
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How would your job (or strategy) change if they cured cancer tomorrow? AIDS? Heart Disease? What if everyone in the world had access to a computer and the internet? What if the government outlawed some portion of your business? What if Google just disappeared? What if everyone had the same amount of money? Would they still need your products? Would they still use your services? How would you survive?
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