From the category archives:

Social Networking

Setting Up Your Own Social Network With BuddyPress

by Bob Hazlett on January 12, 2010

If you’re a WordPress user, its now even easier to create your own social network with BuddyPress.  Previously you had to install a different version of WordPress called WordPress MU to get this functionality.  Here’s how to get started.

BuddyPress Now Supports WordPress Single User: No WPMU Required! – WordPress MU and BuddyPress plugins, themes, support, tips and how to’s.

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Come out to Social Camp Memphis on Saturday, September 19th at the Memphis Academy of Science and Engineering.  Social Camp is all about social media, social networking and the community of people behind it.

They’re still looking for good people to present their ideas and knowledge. So if you’ve got some burning knowledge or something you’d like to share, let them know.

To register, sponsor the event, or find out more, go to socialcampmemphis.com or follow them on twitter @socialcampmem

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Razorfish recently released their social influence marketing report. Download it, read it, give it to your boss.

Social Influence Marketing (SIM) is about employing social media and social influencers to achieve the marketing and business needs of an organization.

Social Influence Marketing is about recognizing, accounting and tapping into the fact that as your potential consumer makes a purchasing decision, he or she is being influenced by different circles of people through conversations with them, both online and off. It is not enough to market to the consumer anymore; as a marketer you also have to market to each individual’s social influencers throughout the marketing funnel.

Razorfish Fluent Social Influence Marketing Report

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Facebook Universal Search, Visualization, 12Seconds and Landing Page Design

by Bob Hazlett July 10, 2009

Facebook let it all hang out to a select group of members to test their new search interface.  The system would allow members to search their news feed for recent updates, photos, links, videos and notes being shared on friends’ profiles and fan Pages. Users who have made their profile and content available to anyone [...]

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Facebook Payment Platform Coming?

by Bob Hazlett May 27, 2009

Facebook Updates Payment Terms In Preparation For Payment Platform Launch.
Facebook has decided to post its payment terms to the Facbeook Governance page and is open for user feedback for the next 3 days.
While the initial payment system on Facebook will only be a beta test, the company is expected to finalize testing and roll out [...]

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Tommy the Toilet Invites You To Social Camp Memphis

by Bob Hazlett March 2, 2009

Come out to Social Camp Memphis on Saturday, March 7th at the Memphis College of Art.  Social Camp is all about social media, social networking and the community of people behind it.  Learn about Twitter, Facebook, using new media in business and much more.  For more information or to register, check out the official Social [...]

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Putt’s Law

by Bob Hazlett February 19, 2009

“Technology is dominated by two types of people: those who understand what they do not manage, and those who manage what they do not understand.”

Thanks Kenny!

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Burger King Sacrifice Wants You to Unfriend 10 People in Exchange for Whopper

by Bob Hazlett January 22, 2009

Originally posted Jan 10, 2009
Another brilliant online marketing campaign courtesy of Burger King.  Burger King Sacrifice wants you to ‘unfriend’ 10 people on facebook in exchange for a Whopper. (http://www.whoppersacrifice.com/)
When you usually remove someone from your friends on facebook they are not typically notified. Unfriend them via Burger King’s application and it notifies your ex-friends [...]

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Online Marketing and Social Media Predictions for 2009

by Bob Hazlett January 22, 2009

Originally posted December 30, 2008
Everyone is making their 2009 online predictions these days, so I’d thought I’d throw my hat in the ring. Here are my online marketing and social media predictions for the new year. Tell me what you think will happen in the comments below. PS – I’ve made [...]

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Celebrating Festivus – Social Media Marketers That Disappointed Me This Year

by Bob Hazlett January 22, 2009

Originally posted Dec 23, 2008
Festivus was made famous by Frank Costanza as an alternative holiday in response to the commercialization of Christmas. Along with other activities such as wrestling, Festivus also embraces the “Airing of Grievances”, in which each person tells everyone else all the ways they have disappointed him or her over the past [...]

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How to Avoid Shooting Yourself In The Leg Using Social Media

by Bob Hazlett January 22, 2009

Originally posted December 4, 2008
As I’m sure you’ve heard by now, Giants wide receiver Plaxico Burress recently shot himself in the leg in a New York nightclub.  Yesterday, I had the opportunity to attend Social Media Breakfast here in Memphis (which turned out to be a HUGE success) and got the chance to ask attendees [...]

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Google Creating a Social Platform to Change the Web

by Bob Hazlett January 22, 2009

Originally posted September 15, 2008.
Over the past 5 years or so, Facebook, MySpace and every other social network have been getting a lot of press about how their site(s) brings millions of people and information together.  We’ve come a long way and many of these sites have opened up the internet in ways we [...]

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Creating a Successful Facebook Application

by Bob Hazlett August 17, 2008

Last week, I read an article from Inside Facebook describing the most popular facebook applications in terms of active users and user engagement.  This got me thinking; what are those elements that makeup a successful facebook or social media application? What should someone consider and incorporate into their application to really engage and encourage repeat [...]

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Memphis Social Media Breakfast

by Bob Hazlett August 6, 2008

Big thanks out to Dave Barger of LunaWeb and Justin McGregor for putting together and presenting at Social Media Breakfast Memphis today. There was lots of great dialogue and idea sharing amongst the group pertaining to using RSS, LinkedIn, Twitter and FriendFeed. Today’s meeting was held at Mantia’s, here in Memphis.
Social Media Memphis Facebook Group
Meetup [...]

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Taking the Social out of Social Networking

by Bob Hazlett January 17, 2008

Here is an excerpt from an actual conversation that took place today at work.
Meeting Leader – “Mr. Executive wants our official corporate MySpace page to have all our friends turned off (this isn’t even an option) so people can’t add us as a friend or even comment on our page.”
Web Guy Who Gets It – [...]

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