Comments on: 2010 Digital Marketing Predictions in 140 Characters http://onehalfamazing.com/digital-marketing/2010-digital-marketing-predictions-in-140-characters/ Tue, 03 Apr 2012 11:56:42 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Miilie http://onehalfamazing.com/digital-marketing/2010-digital-marketing-predictions-in-140-characters/comment-page-1/#comment-223 Miilie Sun, 27 Dec 2009 06:00:40 +0000 http://onehalfamazing.com/?p=1242#comment-223 Great predictions! Can't wait to see the upcoming trends<br><br>Millie,<br><br><a href="http://www.luremmarketing.com/" rel="nofollow">http://www.luremmarketing.com/</a> Great predictions! Can't wait to see the upcoming trends

Millie,

http://www.luremmarketing.com/

]]> By: Miilie http://onehalfamazing.com/digital-marketing/2010-digital-marketing-predictions-in-140-characters/comment-page-1/#comment-210 Miilie Sun, 27 Dec 2009 00:00:40 +0000 http://onehalfamazing.com/?p=1242#comment-210 Great predictions! Can't wait to see the upcoming trends<br><br>Millie,<br><br><a href="http://www.luremmarketing.com/" rel="nofollow">http://www.luremmarketing.com/</a> Great predictions! Can't wait to see the upcoming trends

Millie,

http://www.luremmarketing.com/

]]> By: jtrigsby http://onehalfamazing.com/digital-marketing/2010-digital-marketing-predictions-in-140-characters/comment-page-1/#comment-204 jtrigsby Tue, 22 Dec 2009 21:40:16 +0000 http://onehalfamazing.com/?p=1242#comment-204 Speaking of Google Nexus One,... What if they give the units away? (they're not just phones, so what do we call them?) Taking a page from the open-source book, giving the Nexus One away will allow Google to CRUSH any competition. The solid rumor on the street is they will be unlocked so they'll work with any carrier (what's THAT gonna do to data plan pricing) and now Google has ads in front of millions of new eyeballs all over the place! Its a no lose game for them!<br><br>Who will that hurt? Well, not the consumer... free phones baby! <br><br>It won't hurt the carriers because they'll have more data subscribers... albeit not tied into two year contracts. Does that mean they'll actually have to do a good job to keep me as a customer?<br><br>It may hurt Apple, but then again they've been perfectly happy being a niche product for 20 years. Sure, the taste of success they've had with the iPhone will spoil them but hey, its business.<br><br>It won't hurt unit manufacturers... as long as they get on board with the new "device as a commodity not a guarantee" model. Some will fail or at least get out of the handset business... but HTC... bring it on!<br><br>So that leaves the old fogies... the ones that will go running to the FTC, FCC or any other government agency that will listen while they cry foul. I can hear it now, "Google shouldn't be allowed to give them away. It hurts our business model...and we're too big to fail." As silly as it sounds, I'm afraid that argument might have teeth.<br><br>It will certainly be interesting to see what the Google Nexus One does to the playing field. I guess the only thing for sure it that it will change!<br><br>@jtrigsby Speaking of Google Nexus One,… What if they give the units away? (they're not just phones, so what do we call them?) Taking a page from the open-source book, giving the Nexus One away will allow Google to CRUSH any competition. The solid rumor on the street is they will be unlocked so they'll work with any carrier (what's THAT gonna do to data plan pricing) and now Google has ads in front of millions of new eyeballs all over the place! Its a no lose game for them!

Who will that hurt? Well, not the consumer… free phones baby!

It won't hurt the carriers because they'll have more data subscribers… albeit not tied into two year contracts. Does that mean they'll actually have to do a good job to keep me as a customer?

It may hurt Apple, but then again they've been perfectly happy being a niche product for 20 years. Sure, the taste of success they've had with the iPhone will spoil them but hey, its business.

It won't hurt unit manufacturers… as long as they get on board with the new “device as a commodity not a guarantee” model. Some will fail or at least get out of the handset business… but HTC… bring it on!

So that leaves the old fogies… the ones that will go running to the FTC, FCC or any other government agency that will listen while they cry foul. I can hear it now, “Google shouldn't be allowed to give them away. It hurts our business model…and we're too big to fail.” As silly as it sounds, I'm afraid that argument might have teeth.

It will certainly be interesting to see what the Google Nexus One does to the playing field. I guess the only thing for sure it that it will change!

@jtrigsby

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