Using 1st-Person Quotes in Your Ad Text
Here’s a quick tip from PPCBlog. They suggest using 1st-person quotes in the title of your Google Adwords to distinguish your product from other bland ads.
You don’t want to go too over-the-top and keeping it believable and relevant could be something to consider, but I’d be interested to hear how a 1st-person text ad like the samples below perform against similar ads.
