You know that blurb of text, usually at the top of your email message that reads usually like, “If you can’t view this email, click here.” Next time you send out an email blast to your customers, try to change it up and make it a little more enticing. Try something like “Save 25% on your next order, click here to view this email” or “Free shipping on us, click to view this message.”

Doing so helps get your offer in front of people who may have problems viewing your original message.

Inspiration via the Marketing Monster

EMail Marketing Tip is a post from Bob Hazlett, a digital marketer who writes at One Half Amazing!