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SEO

The Yahoo Style Guide is like the more progressive mom who got her MBA in journalism, but decided to stay at home with the kids and takes pride in designing, laying out and writing the PTA newsletter.

It offers practical advice (and an alternative to the AP Stylebook) for writing for the web, with articles and topics about how to appeal to an online audience, writing compelling headlines, search engine optimization, and basic HTML coding.  The Yahoo Style Guide even has an “Ask an Editor” feature that gives you the option of submitting your unanswered question to their team of word Gods.  It’s a good reference point that is much less time consuming than trolling through hundreds of similar blog posts all with conflicting and potentially outdated content.

An online version is available on their site, but Yahoo plans to release a print version as well as Kindle and iPad apps on July 6.

The Yahoo Style Guide

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I apologize for being away for a while, lots of new and exciting things going on in my personal life including an upcoming wedding as well as a new job.  I’ll do my best to get new and fresh content on the site in the coming weeks, but it could be pretty sparse.  In the meantime, why not check out my shared article feed or find me on twitter?

Here are a few article that have caught my eye recently.

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Waiting on the NFL playoff games to start and need to kill a little time?  Here are the articles I’m reading this weekend.

If you’re interested in seeing more, check out my Google Reader Shared Items.

What are you reading this weekend? Let me know in the comments below.

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Get More Video Views With These Optimization Tips From YouTube

by Bob Hazlett January 4, 2010

Mark Robertson of ReelSEO caught up with YouTube’s Matthew Liu to get some insight on best practices for optimizing your videos. Here’s what he had to say. Content Creative should be engaging and compelling enough for users to comment, rate and ultimately share. Shorter videos (2-3 min) perform better than longer (~10 min) videos. Learn [...]

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Non-Profits Kicking Butt, New SEO Best Practices, Web Design Checklists and Google Advertising Rumors

by Bob Hazlett July 7, 2009

Here are the interesting posts at the top of my reading list this week. The fine folks at the Red Cross are working diligently on crafting a Social Media Policy Handbook.  They’ve got a great start and are light years ahead of even most for-profit businesses. As it should, its available online for your viewing [...]

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Basic Search Engine Optimization Tweaks and Tips

by Bob Hazlett February 28, 2009

Having an overall search engine optimization strategy is important, but sometimes you’re so far over your head that you just want a few quick wins to build a base and get you rolling.  Here are 6 quick SEO tweaks you can make today to improve your site and rankings. Focus on a small set of [...]

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