Posts tagged as:

video

I don’t think I could think of a better way to show off the speed of the new Google Chrome browser. They pulled out the high speed cameras and tested its quickness against a shot out of a potato gun, a bolt of electricity or paint splattering. I’d like to see the 7 yr old in the Windows commercial handle 4.2M volts of electricity. Totally awesome.

This got me thinking, what could other businesses do to show their prowess to their customers? If you’re an answering service, maybe you pick up in the middle of the first ring or a real estate agent that gets to work before the keys hit the floor. It doesn’t have to always be about speed, but it does have to be something they care about. (There you have it; my Seth Godin-ism for the week :-) )

{ 0 comments }

37Signals founder and author of Rework Jason Fried has created a video about his management style when it comes to communication management. He explains the benefits of using passive communication tools such as web chat and IMing rather than constantly calling or knocking on people’s doors. This could be some good tips if you are a company manager. via Pulse2

{ 0 comments }


Mark Robertson of ReelSEO caught up with YouTube’s Matthew Liu to get some insight on best practices for optimizing your videos. Here’s what he had to say.

Content

  • Creative should be engaging and compelling enough for users to comment, rate and ultimately share.
  • Shorter videos (2-3 min) perform better than longer (~10 min) videos.
  • Learn from your video Insights.  If your viewers are engaged better than other videos, you’re going to be rewarded in search rankings.

Community

  • Clear and concise tags, description and title.  Use complete sentences when you can.  Tags should be relevant, don’t try to play off of popular terms if your video isn’t related to that particular subject.
  • Keep embeds on, the more links or times your video is embedded on outside pages, the better ranking you’ll get.
  • Videos with more ratings, comments and views typically get better rankings.
  • Use annotations to link multiple videos together.  Don’t forget to add date and location to your video’s description.

Found a YouTube tip that’s helped you achieve better rankings? Share it in the comments below.

{ 2 comments }